Customer Focused Selling™
The Selling Skills Assessment Tool™ (SSAT) analysis provides a solid understanding of how a sales team is currently performing and which areas need improvement. In Customer-Focused Selling™ (CFS), sales team members receive the specific knowledge required to consistently achieve better sales results.
The Customer Focused Selling™ seminar is not a typical "sales seminar." In a highly interactive, adult learning format, it provides all the core competencies needed for effective consultative selling, with special emphasis on the particular areas shown by the Selling Skills Assessment Tool™ (SSAT) that need improvement.
The training is uniquely designed to be used every day, not memorised. For every skill taught, there is an immediate application to a real-world business situation the participants are facing.
Selling Smarter
Customer-Focused Selling™ is a consultative sales process that puts the needs of the customer first. It is a solution-based approach, in which the sales representative actively works with the buyer to solve problems in an atmosphere of earned trust and two-way communication. The benefits are well-documented and the outcomes are clear:
- Increased sales volume
- Improved close ratio
- More efficient and productive use of setting time
- More effective sales management process
- Larger cross-setting volume
- Increased repeat and referral business
- Better differentiation from the competition
Download Customer Focused Selling ™(CFS) FAQ's brochure
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